Ten reasons why your dental practice needs a professional
Dental Blog.
1. Dental Blogs are great for SEO
Blog posts rank higher than similar content on your website.
Want to be found for porcelain veneers in your city? You can
fill your blog with multiple posts on porcelain veneers optimized with
appropriate keywords, so when patients are looking through dentist websites and
search for "porcelain veneers," your site will be among the first
links.
2. Dentee
registration newsletters are OUT,
Blogging is IN
Instead of spending thousands of dollars each year on
marketing campaigns like printed and mailed newsletters...save money, time and
trees.
3. Links and Tags help Web Ranking
Links and tags are important to include in your blog posts
because search engine "spiders" look for these in order to determine
your website rank. The more relevant you are to keyword searches, the higher
your rank.
4. Builds Community
Dental Marketing blogs provide your practice with a chance
to share your expertise and knowledge with a larger audience. It's an
opportunity to connect with a wider audience and build a community, thus
growing your practice.
5. Fuels your social networking
We know you're busy working with patients, so it's natural
for your Facebook, Twitter, LinkedIn to go idle. Not to worry! We'll integrate
your blog feed to your social networking sites so content will regularly update
on all of your social channels.
6. Professional Appearance is Attractive
Hosting your own blog gives your blog a professional
appearance because you can use your own domain name. Unlike many professional
services that offer free dentist website templates, we work with you and listen
to your overall vision. We believe that your site should be more than just
generic dentist website templates...it should characterize your practice and
actively convert leads to quality patients.
7. Economical to maintain a blog
Once a professional blog is created you can login to the
user-friendly dashboard and write your content, manage your categories and
comments unlike your dental website.
8. Builds a powerful brand
At this time, the ultimate end result is that, you've build
a strong online brand through your blog.
9. Blogs allow readers to subscribe
Readers are one of the most valuable things a blog can have.
New Patients can subscribe to your blog and what you write so it can be
delivered to their email inbox each time you publish something new.
10. You gain credibility
People trust you - the world believes in experts, when you
are considered as an authority people believe in what you say, they anxiously
wait for your next blog post and your advice is valuable for your target
audience.
What do you blog about?
Answers to questions patients frequently ask
Blog weekly (if possible) on latest dental news, services,
technology, or equipment
Patient profiles (photos or videos)
Local/office events
Expand keyword list to other services and terms
Mention surrounding cities where patients live
Include links between your website and blog
Get involved with blog commenting, and include back-links
If you have any questions about your blog or you're just
looking for someone to brainstorm with - Call us! We do this all the time, and
we can help.
If you'd like to skip all the learning, and just let the
experts do it for you, we post SEO-friendly blog posts based on your services,
technology, and suggestions. Here are a few samples and pricing.
Article Source: http://EzineArticles.com/expert/Sean_Nagari/1061264
